Question Guidelines for all Exp. teams in the Business area

Agreed questions (minimum for all groups)
Generally the questions have to be rather open - and we need to let them do the talking

1. What are the 3 most important trends which influence your line of business in the long term (beyond 2010)?
2. How will consumer behavior change 3-5 years from now - will it change at all?
3. Which industrial framework will have most influence on your business in the future? (external factors eg. econimic environment, structure, legal, social)
4. How does your company work with innovation?
5. How do you see the importance of corporate culture and internal values in the future & why?

Hls Birthe